anne norton the signs of shopping essay



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tions as the basis for an essay interpreting the store's spatial design. To develop your ideas further, consult Anne Norton's "The Signs of Shopping”. (below). 2. In class, form teams and debate the proposition that the surveillance of con- sumers by retail anthropologists is manipulative and unethical. 3. Visit a Web site of a
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How many of the design strategies that Gladwell describes do you observe, and how do they affect customers' behavior? Use your observa- tions as the basis for an essay interpreting the store's spatial design. To develop your ideas further, consult Anne Norton's "The Signs of Shopping". (below). 2. In class, form teams and
Anne Norton's book, The Signs of Shopping, discusses the way in which malls, catalogues, and home shopping networks "sell you what they want by telling you who you are." Malls today are no longer a place where individuals in society go to buy items such as clothes and make-up. In the book, Norton analyzed the many
While Gladwell's essay explains what we (shoppers) say about shopping, Anne Norton's essay “The Signs of Shopping” explains what shopping says about us (as consumers). Anne does not base her essay on much of anything. While both essays focus on the idea of shopping, especially in America, each takes a different
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